A Thanksgiving Reflection: Gratitude in Marketing, Faith, and Service

The Piercy Family

As Thanksgiving approaches, it’s the perfect time to pause and reflect on what we’re truly grateful for. For me, this season is a chance to celebrate not only the opportunities and successes I’ve experienced as a marketing professional but also the deeper purpose behind it all.

At the heart of my gratitude is a profound sense of thankfulness to God. He has blessed me with a passion for marketing, design, analytics, and leadership—a combination that allows me to make an impact and serve others in meaningful ways.

Here’s what I’m especially thankful for this Thanksgiving, through both a professional and spiritual lens:

1. God’s Guidance in My Calling and Strategy

I firmly believe that God places each of us where we’re meant to be, equipping us with unique talents and skills to fulfill His purpose. For me, that includes the ability to craft and execute marketing strategies that bring ideas to life and connect people in meaningful ways. Whether it's finding clarity in a campaign's direction or adapting to new challenges, I’m thankful for His wisdom in guiding my creativity and decision-making. Marketing strategy isn’t just about reaching goals—it’s about stewarding the gifts He’s given me to make a difference in the lives of others.

At home helping a client with this marketing dashboard.

2. The Opportunity to Serve Others

Marketing sometimes gets a bad reputation. It’s often seen as a field that creates impulse buys, tracks people too closely, or manipulates decisions through psychological tricks. However, my approach to marketing and sales has always been different. I see my role as one of service—providing the necessary information to customers in a responsible way that allows them to make their own, unforced decisions.

I believe I’m here to educate, support, and guide customers toward the appropriate products or services, whether they come from my organization or elsewhere. This approach isn’t just ethical—it’s deeply fulfilling. I’m grateful for the chance to build trust, help people solve their problems, and leave them feeling confident in their choices. Knowing that I can serve others with integrity is one of the greatest blessings of my career.

3. God’s Strength Through Challenges

This year, like any other, has brought its share of challenges—not just for me but for many of the clients I work with. One example stands out: I have a client who experienced an unexpected shift in regulations, which suddenly reduced their ability to generate leads through their traditional methods. What began as a major challenge quickly became an opportunity to show that I’m here to support them, even when the path forward looks uncertain.

Together, we worked to rethink their strategy, identifying alternative solutions to drive the same volume of leads with different tactics. The situation tested our creativity, flexibility, and perseverance, but it ultimately strengthened our partnership and proved the importance of adapting to change with grace and determination.

Moments like these remind me that challenges are opportunities in disguise—opportunities to serve, support, and grow both personally and professionally. I’m thankful for God’s strength in these moments, providing me with the wisdom and patience to navigate them alongside my clients.

4. A Spirit of Creativity and Innovation

I’m thankful that God has given me the ability to think creatively and problem-solve in unique ways. One example that comes to mind is the importance of designing professional pieces quickly and accurately. Many of my clients have tight deadlines and don’t necessarily need a museum-quality graphic design piece. Instead, they want something professional, accurate, and that effectively communicates their message.

Over the years, I’ve found a rhythm in design that allows me to meet these needs efficiently, delivering high-quality results while respecting their time constraints. Whether it’s a last-minute event flyer or a strategic marketing document, I’m grateful for the ability to produce effective solutions under pressure. It’s rewarding to know that my design skills can bring clarity and professionalism to my clients’ messages exactly when they need it most.

5. The People He Has Placed in My Life

From colleagues and clients to mentors and team members, I’m grateful for the incredible people God has placed in my life. They challenge me, inspire me, and remind me that the work we do is always a collaborative effort.

Drumming at the Chapel for Student Worship

6. A Foundation of Faith

Above all, I’m thankful for the foundation of faith that grounds me in everything I do. Knowing that my work serves a higher purpose gives me perspective and joy, even in the busiest or most challenging seasons. It’s a constant reminder that my ultimate mission is to honor God in how I live and work.

This Thanksgiving, as we gather with loved ones and reflect on our blessings, I encourage you to consider the ways God has worked in your life—both personally and professionally. His gifts, whether they’re talents, relationships, or opportunities, are all meant to be shared and used for His glory.

May we carry this spirit of gratitude not just during the holidays, but every day, striving to use our gifts to serve others and honor Him.

Wishing you a Thanksgiving filled with love, gratitude, and the peace of knowing you are blessed.

Happy Thanksgiving!